Showing posts with label funding. Show all posts
Showing posts with label funding. Show all posts

We knew this would happen

Not to make light of an other's misfortunes but I think that we knew this would happen. Komen (for the Cure) has clearly been on a downturn since the mishandling of the Planned Parenthood epic in 2012. One of their main fundraising efforts has been their three day walks. There used to be 14 around the country. Starting in 2014, there will be 7.

The Three Days are cancelled in Boston, Arizona, Cleveland, Chicago, Tampa, San Francisco, and Washington, DC. This will leave only Atlanta, Dallas/Ft Worth, Michigan, San Diego, Twin Cities, and Seattle.

And example of their recent numbers is here:

"On May 11, thousands of breast cancer survivors and their supporters gathered on the Mall in Washington, D.C., for the annual Susan G. Komen Global Race for the Cure, but attendance at the charity’s signature fund-raising event was down for a second consecutive year.

About 21,000 people registered for that race, down from 27,000 last year and nearly 40,000 in 2011. Fund-raising has also been down: The race generated $5 million in donations in 2011, according to Komen spokeswoman Andrea Rader, but generated $2 million last year."

What does this tell us? Large non profits are increasingly scrutinized by the American public on many levels - what they do with their money, what they support, and the amount paid to their executives.

If I was a leader at Komen I would clearly be taking steps to save the organization as they have clearly been forced to cut their fundraising activities in half. I hope they see what last year's mistake has cost them.

I never understood this

Clearly its pinkification but I do not understand the commercials for the breast cancer walks. The one where the woman is saying "Three days of walking to give a breast cancer patient a lifetime". What? I mean there is a significant disconnect here. This commercial just ran and it irritates me to no end every time I hear that woman saying the same thing.

Someone walking for days does nothing for me. How does the walk or anyone's walking give a breast cancer patient a lifetime? Its not the walk that Komen or Avon or who ever is holding it cares about, its the money they raise.

They require the walkers to raise anywhere between $1000 - $3000 or more each and require them to provide a credit card number that they can charge the amount not raised. They pressure these walkers, or runners,  or riders or whatever to raise the money. How does that pressure help any cancer patient?

No help to me. My sister and a friend did the breast cancer walk a few years ago. I have friends that do the walks annually and enjoy the participation and the giving back to the community. More power to them. It can be a worthy effort but you can't tell me that walking/running/riding gives a cancer patient anything.

The effort results in funds raised for awareness (as if we need more pink) and research (we hope).